Fleet News

Web watch: we review what’s hot on the net

THE Fleet Auction Group (FLAG) homepage doesn’t have the usual classic site design cues.

Instead of the usual left-hand menu, there is introductory text spreading across to the middle of the site.

The top menu is where all the links are hiding, as you’ll find when you scroll over them. An ‘Auctions’ section on the right-hand side of the homepage leads the visitor to a drop down search function, providing a table of all the cars that would be on offer on that particular auction.

After clicking on ‘About Us’ visitors are then taken to a more standard design, with the options seen earlier from the top menu appearing on a left hand menu. This is the case for each of the sections.

The weekly auction programme can be viewed, as well as a ‘board of directors’ section which gives pictures and information on each of the Fleet Auction Group senior management.

The auction site’s specification can also be looked up, but no pictures were included. They are instead found in the ‘Press Centre’ section which seemed a bit odd.

The ‘Services’ section is where things get a little less ‘sales pitch’ and a bit more practical. Some of these functions include online valuations, FLAG cam internet bidding and being able to buy cars online.

An email was sent promptly from FLAG after I had filled out the online evaluation form asking for more information on the car I wanted evaluated – free, quick and easy.

The ‘Accounts’ section allows visitors to look up terms and conditions and apply in the form of a downloadable pdf. The ‘Press’ section did have news and also offered a small archive, but there was no news for 2005 which let the section down slightly – something must have happened.

FLAG newsletters in pdf format were also available to look at. Tom Seymour

The lowdown

The site: www.fleetauctiongroup.com

We like: Clear layout and intuitive to use

We don’t like: Some of the text went beyond being informative. News not updated since November

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