Cutler (38) takes on responsibility for the strategic implementation and management of operational issues. With 15 years’ experience in the fleet hire sector, he previously worked at Arval, formerly Ryland, and prior to that at Land Rover.
A second appointment welcomes Rachel Kane who takes up the post of account manager for customers. Kane (39) will also play a key role in fostering relationships with dealership groups and vehicle manufacturers.
The 47-year-old replaces Hideki Awano, who retires in the autumn after four years with Suzuki GB.
Key recently took early retirement from Jaguar and Land Rover, where his last role was director of retailer operations. Before that, he held senior sales and aftersales positions at Ford for 19 years, and also worked at Rover and BMW Group.
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