Fleet News

BMW signs up for CCIA

BMW has announced that it will be bringing its range of cars to Company Car In Action next month.

Fleet managers will be able to assess the innovative new EfficientDynamics system recently launched in 1 and 5 Series.

BMW corporate operations manager Chris Brownridge said: ‘With EfficientDynamics, the new 1 and 5 Series combine class-leading performance, emissions and fuel economy with BMW’s renowned residual values and dynamics to deliver an unbeatable driver and decision-maker proposition.

Using the multitude of tracks at Millbrook Proving Ground, the UK’s premier testing facility, fleet managers will be able to substantiate those claims for themselves.

Mr Brownridge said: “Company Car in Action is an ideal opportunity for fleet decision-makers to experience these new cars.”


  • www.companycarinaction.co.uk.
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