Coyote, which has launched a new speed camera alert system, agrees with RAC’s report that says scrapping speed cameras is a big mistake.
Andrew Smith, managing director of Cobra UK – which distributes the Mini Coyote V2 speed camera alert system – believes speed cameras and alert systems combine to educate drivers about speed limits, which will ultimately reduce accident rates.
“When we were doing our research into the road safety gadget market in 2009, before launching Coyote into the UK market, the key weakness we found for the majority of motorists was the lack of understanding of speed limits.
“For older drivers who have not read a Highway Code for the past 20 years, they aren’t always familiar on what speed limits are in force on which roads and with new 20mph limits, SPECs average speed cameras, Gatso, Truvelo, Peek, Traffic Light, Speedcurb and mobile cameras being introduced things have become ever more complicated.
“Younger drivers/riders meanwhile are often seduced by speed so any physical reminder of speed limits both on the road and in their vehicle has to go some way to reducing accidents and slowing drivers/riders down.
“The Mini Coyote V2 speed camera alert system automatically displays speed limits on every road on every journey as a constant reminder of how fast they should be travelling. In addition it forewarns drivers/riders when they are approaching a speed camera and the speed they should be adhering to.
“Speed cameras serve as a high profile visual reminder of the maximum speed the driver/rider should be travelling in a specific area and so keep speed under control in that vicinity, which is why both technologies work hand in hand.
“That’s why speed cameras should be retained by as many authorities as possible as proven by the RAC research. The only cameras we believe that should be shut down or switched off are those that have been set up as a means of revenue generation rather than road safety improvement.”