Nissan Motor Co has announced a range of advanced, fuel-saving technologies that will be introduced on new models to be launched in fiscal year 2010. The technologies are the culmination of the company's research and development efforts based on the Nissan Green Program 2010 (NGP 2010) - Nissan's mid-term environmental action plan that includes initiatives to reduce carbon dioxide emissions in various fields within the scope of corporate activities.

"Nissan is continuously studying ways to reach the ultimate efficiency of its powertrains for further CO2emission reduction. As a result of that, in fiscal 2010, Nissan will introduce a series of innovative technologies on its 3 and 4-cylinder gasoline engines as well as a new high-efficient hybrid system," said Shuichi Nishimura, corporate vice president, Powertrain Engineering Division.

Nissan is implementing its zero-emission vision through a holistic approach based on two key pillars, ZERO EMISSION and PURE DRIVE, which provides consumers a comprehensive range of eco-technologies from which to choose. While ZERO EMISSION is the ultimate goal, the company is committed to ongoing innovation in technologies that increase efficiency and reduce emissions. As a result, Nissan offers a comprehensive suite of automotive technologies, including CVT, Idling Stop, HEV, Clean Diesel, capable of achieving the best-in-class*1 fuel economy and CO2 emissions.

In Japan, the first PURE DRIVE vehicle, the New March, will be launched this month equipped with idling stop technology achieving a class leading 26km/l fuel economy, followed by the Clean Diesel X-TRAIL with automatic transmission and the Fuga Hybrid (Infiniti M hybrid in US and Europe) luxury sedan.

"The adoption of different types of low-emission technologies is a great solution as we can attend different consumer needs. PURE DRIVE vehicles will offer customers a wider selection of models fitting both their financial and environmental needs" said Takao Katagiri, SVP for Marketing & Sales in Japan.