Brake in association with Quick Energy is encouraging fleet operators to run a ‘Wake Up For Work’ day this spring.
This new project will help raise awareness about the 300 people killed every year in the UK as a result of drivers falling asleep at the wheel and will raise vital funds for the charity.
Organisations running a Wake Up For Work day ask staff to donate £1 to Brake and wear their pyjamas at work, promoting the importance of taking regular breaks whilst driving and getting enough sleep before long journeys.
These messages are particularly important for at work drivers when four in ten tiredness related crashes involve someone driving a commercial vehicle, said Brake.
Brake and Quick Energy are encouraging organisations to sign up now to run a Wake Up For Work day in advance of the clocks going forward (23rd March), or to coincide with the summer solstice (20th June).
All organisations that sign up will receive a free resource pack to help them raise awareness and fundraise.
To order a free Wake Up For Work resource pack contact Martin Howard on 01484 550064 or email email@example.com.