TomTom fleet management technology has been recognised by Equity Red Star as a key component in a new product aimed at lowering risk and insurance premiums for businesses.

The deal with Equity Red Star follows hot on the heels of a consumer partnership with broker Motaquote and means TomTom technology will be used in a risk management capacity for both the consumer and business markets.

“Innovation is central to TomTom’s corporate ethos and our unique telematics offering enables insurance companies to offer increasingly bespoke products, while helping customers to take greater control over their insurance premiums,” said Thomas Schmidt, TomTom Business Solutions’ managing director.

Equity Insurance Group’s CEO Ian Foy added: “Initial reaction to Equitrack from our brokers and their customers has been very positive. This is technology being applied in a highly pragmatic way to the commercial motor market.”