This year’s Motorexpo, the UK’s largest free automotive event at Canary Wharf, will put car enthusiasts and prospective buyers at the centre of the action, with a range of vehicles – real and virtual – available to test drive.
In addition to real-world test drives, visitors will also be given the chance to get behind the wheel of a virtual F1 car in the event’s ‘Canary Wharf Race Room’ feature.
Graeme Carver, CEO of Motorexpo, commented, “Motorexpo has always been about letting visitors get up-close to, and wherever possible interact with, as many of the exhibits as possible. Our driveme, Eco Zone and Canary Wharf Race Room experiences add to the unique Motorexpo format, offering an experience that visitors won’t find at another UK automotive event.
“This year’s show will get showgoers closer to the action than ever before, experiencing more than 250 cars on display – most of which can be sat in and explored, and many of which can be driven. The Canary Wharf Race Room is always very popular, and with a fantastic F1 driving experience on offer, we are expecting some intense competition in 2012,” he concludes.