Fleet News

Savings persuade Henry Colbeck to use GreenRoad in car fleet

GreenRoad has announced that Henry Colbeck has expanded its use of GreenRoad to its fleet of 20 company cars after its recent success cutting accidents and costs across its delivery fleet.

Henry Colbeck first went live with GreenRoad in February 2011 across its fleet of 27 delivery trucks including two 7.5 tonne vans and 24 HGVs between 18 and 26 tonnes. It soon achieved a 45% cut in insurance claims compared to the previous 12 months.

It had agreed to a profit share partnership with its fleet insurer to pay for the first year costs of deploying GreenRoad.

The ROI benefits from using GreenRoad were further enhanced with a fuel consumption reduction of nearly 5% and a drop in vehicle hire costs due to fewer vehicles being off-the-road for repairs.

Based on its reduced commercial vehicle wear-and-tear, Henry Colbeck is now renegotiating maintenance contracts.

“What appealed was how GreenRoad helps us understand and change driver behaviour to reduce risk and cut fuel,” said Paul Holliday, financial director at Henry Colbeck.

“The result is that our team of drivers are now more cautious when behind the wheel and better at anticipating events without impacting on their ability to hit delivery time slots.

“Each HGV driver had undergone SAFED and IAM training, yet with GreenRoad the instant feedback translates in to an on-going performance improvement. We are now looking forward to further savings as our sales team uses GreenRoad in its company cars.”

GreenRoad provides a proactive approach to smarter and safer driving. It gives drivers instant feedback on driving performance using a red-amber-green LED display on the dashboard.

Through its online portal, it then provides drivers and fleet managers with real-time feedback, online reporting, analysis and coaching on their abilities, manoeuvres and patterns.


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