Road safety charity Brake is inviting executive management, HR professionals and fleet management personnel to attend an essential crisis response training course.

The one-day training course, sponsored by international law firm Kennedys, takes place Wednesday, March 2, 2016, in central London.

The training will cover the procedures organisations should have in place to provide support to employees following road crashes and other sudden, traumatic events.

Kennedys partner Radd Seiger and specialist disaster management trainer Rosie Murray will deliver the course on Brake’s behalf, sharing their knowledge, experience and expertise in the practical and procedural issues that follow a crisis event involving sudden deaths or serious injury and the emotional needs of all those affected and how to support them.

Ellie Pearson, professional engagement manager at Brake, said: “We spend a lot of time working with organisations to help them effectively manage their road risk, to prevent road crashes happening in the first place. However, it’s also incredibly important for employers to be prepared for the worst, and to ensure they have robust policies in place to support their employees, should one of them be involved in a crash.

“I would urge all executive managers, HR professionals and fleet management personnel to attend this course so they can prepare their organisation to support all those affected, should the worst happen.”

Knowing how to react and to project manage the many issues that arise when the worst happens is essential planning for organisations, especially those employing at-work drivers who are at risk on the road.

Murray has more than 25 years’ experience in training professionals on how to respond in a crisis.

As well as acting as project co-ordinator for a Red Cross helpline set up following 9/11 and involvement in providing support in the aftermath of the 2004 Boxing Day tsunami, she also has extensive experience in delivering crisis response training to police family liaison officers, local authority staff and commercial companies.

Seiger has more than 20 years’ experience in representing clients and project managing the needs of those affected by some of the worst disasters to have occurred in the UK in recent times. 

Seiger said: “Having advised on some of the worst disasters to have happened in the UK, this course is something that Kennedys is extremely passionate about.

“Stopping problems at source with innovative and unique approaches, and promoting the importance of doing the right thing for victims of accidents and managing risks to business, is an integral part of our make-up.”

The training will cover:

• Practical and procedural issues around a crisis event involving sudden deaths or serious injury, including creating a crisis response team
• Possible impacts on your organisation, including legal, financial, regulatory and reputational and brand issues, as well as the emotional impact
• An introduction to the emotional needs of all those affected by the event and how to manage them
• The roles and responsibilities of professionals who work with bereaved and injured people
• What you can do to support affected personnel, and the limitations of your support
• Communicating to other members of staff
• Creating a crisis response team

For more information, email professional@brake.org.uk or call 01484 559909.