Fleet News

G3 Remarketing expands physical car auction offering

Matt Dale, G3 Remarketing

G3 Remarketing is to further expand its remarketing offering, two months after securing a contract with national car supermarket brand, Available Car. 

As part of a strategy to present a comprehensive programme of remarketing events to the motor trade, G3 will introduce a second physical evening sale every Thursday.

Last winter, the independent remarketing specialist invested £500,000 in the construction of a new physical auction hall in Leeds, six years after starting out as an online-only auction.

This indoor facility, complete with a 30,000 sq ft viewing auditorium and buyers’ lounges, gives G3 the space to store up to 200 vehicles under cover, and now acts as a prime auction house for part exchange vehicles, supplied by a range of vendors.

Matt Dale, joint director of G3, said: ‘’We knew we’d identified a gap in the market. So, we’ve worked hard to mirror the levels of service we’ve become renowned for online in the fleet, finance and contract hire sectors.

"This has driven the high conversion rates and sale values that we’d hoped for, proving to our customers that we deliver on our promises for physical auctions too.

‘’Having quickly amassed a great reputation for these on-site events, we’ve launched a second sale, which will double the amount of physical stock that we list each week.’’

This latest event on G3 Remarketing’s programme means the company now holds four weekly sales, including two online-only auctions on a Wednesday and Thursday daytime.

Matt continued: “Our longer term aim is to continue to expand both our online and physical auction sales throughout the UK, either organically or via acquisition. This second auction is simply the next step in that plan.’’

The business posted record turnover of £4m in 2015 and doubled the size of its workforce to 50. This year It plans to grow the team by a further 30% and acquire additional acreage at G3’s West Yorkshire headquarters.


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