Many leasing companies believe they already operate in the mobility market – after all, they provide a means of employees getting from A to B through company cars, daily rental vehicles and, in some cases, car clubs/corporate car sharing.
The next stage is to offer mobility as a service (MaaS), which integrates all forms of travel (including public transport, taxis, car- and bike-sharing), journey planning, ticketing and travel information into one mobility app or software platform with a single payment system.
Free2Move Lease, which sits at number seven in this year’s FN50, is arguably the furthest down this path. Its parent company, PSA Group, launched the Free2Move app in February last year, which gives users access to a shared car, scooter or bike from a range of partners.
The app has been downloaded by more than a million customers in 14 countries (including the United States, France, Belgium, Portugal, Germany, Spain, Italy, the UK, Sweden and Austria).