Skoda UK has announced it is adopting the Indicata online used vehicle management system from Autorola UK.
Indicata processes and analyses used car market data freely available in the public domain and turns it into live market insights, including demand, supply, pricing and inventories, which can then be analysed at a local, regional or national level.
The manufacturer says it has rolled out the system to its four used car area managers and will use the market insights to support its 130 dealers.
Currently the brand has 7,000 used cars in its network, and after a successful two-month trial it launched Indicata this summer.
Neil Gilligan, Indicata’s national business development manager, said: “We are proud to have Skoda UK on board. They are impressed with the valuable insights Indicata provides which can quickly help dealers sell more used cars locally.
“It also gives manufacturers a unique network-wide overview of their used stock which helps them develop national used car offers and incentives.”
Autorola UK already supports the Skoda dealer network in selling over-age stock and unwanted part exchanges via its online used car portal.