Hertz has announced that Hertz on Demand, its global car sharing club, has signed a partnership with BAA’s Heathrow Airport Heathrow to provide a business car share program for selected airport employees.

As part of the agreement, Hertz on Demand is supplying Heathrow with a dedicated fleet of low emission Ford Fiestas for use as employee pool cars. Bookings are managed by an online system.

The facility also includes servicing, maintenance, cleaning, tax and tyres.

The program aims to allow Heathrow to significantly drive down overall costs by improving liveried vehicle utilization and management along with reducing administration and overheads.

Michel Taride, president Hertz International, said: “The Heathrow pool car model is a business version of our Hertz on Demand car share service, which offers companies the ability to manage their fleet in an eco-friendly, efficient and cost-effective way. It has allowed Heathrow to reduce its number of pool vehicles by 25%, just by virtue of our technology.”

The Ford Fiestas are equipped with Hertz on Demand technology to provide employees with keyless entry and in-car access to a Member Care Centre operator if assistance is needed.