LeasePlan UK has announced the appointment of Tim Meadows as the new brand director of its public sector brand, Automotive Leasing.

Tim was promoted from within the Group and takes over from Stuart Walker, who was recently appointed to the new role of strategic marketing & ancillary services director.

He has been with LeasePlan for seven years, most recently as southern regional director, and brings extensive experience from both the retail and leasing sector.

Prior to joining LeasePlan, he held positions with Lombard Vehicle Management and Lex Vehicle Leasing.

Matt Dyer, LeasePlan commercial director, said: “We are delighted to announce Tim’s appointment. Tim’s strong customer focus and people management skills will ensure that Automotive Leasing remain the Public Sector leasing specialists. His strong record in our Southern Region and seven years’ service are testament to his skills and we look forward to seeing his wider vision for the Automotive Leasing brand.”