Fleet News

Campaign calls on fleets to ban hands-free phones

Ten years after the use of a hand-held mobile phone while driving was made illegal, evidence is mounting against the use of hands-free devices while behind the wheel.

New research from distraction expert Dr Amy Guo at Newcastle University has shown the harder a driver has to concentrate on a task, such as dealing with work-related calls, the slower their reactions.

The driving distraction trials involved a series of experiments using a driving simulator. Participants had to engage in a series of tasks using a hand-held phone, a hands-free device or no phone at all.

Results revealed the use of a mobile phone greatly reduced ‘driving efficiency’ – an aggregated score of distraction, inattention, speed control and lane positioning.

In particular, using a hand-held device reduced driver efficiency by half (48.9%), while a hands-free phone wasn’t too far behind with users achieving an average driving efficiency score of 63.4%.

The results suggest that while hand-held usage is more distracting than hands-free, both cause drivers to be distracted to a level which is dangerous to both themselves and other road users.

Distraction reduces hazard perception and increases reaction times in a similar way to drink-driving.

However, while employers would not tolerate employees driving under the influence of alcohol, most still allow and encourage mobile phone use at the wheel.

Nearly one in five (19%) employees say that their employer is not actively encouraging the safe and legal use of mobile phones while driving for work.

However, figures from the AA/Populus survey reveal that more than one in 20 (7%) feel under pressure to answer their hand-held work mobile when driving for work or commuting.

Meanwhile, 2% said they have been explicitly told they are expected to return emails, texts and calls when they are driving for work or commuting.

It is believed around one in five crashes could be caused, at least in part, by driver distraction and drivers who perform a secondary task are two to three times more likely to crash than those who are concentrating solely on the road.

Brake: ‘no call, text or email is worth the risk’

Road safety charity Brake has launched a campaign calling on employers to ban the use of hands-free phones.

Roz Cumming, professional engagement manager for the charity, told Fleet News: “The fact is, if you try to do something else while driving, you increase your risk of crashing and injuring or killing someone. No call, text or email is worth that risk.

“By following the lead of the few companies already operating complete bans on mobile phones at the wheel, hand-held or hands-free, employers can send a clear message to staff, business contacts and the wider community that they care about the safety of their drivers and other road users.

“They also make it easier for individual employees to comply with best practice safety advice and keep themselves safe. This has the knock-on effect of reducing fleet crashes and associated costs – a win-win for companies.”

The campaign was launched during last week’s Road Safety Week, which saw more than 500  
companies take part to raise awareness of the issues of driver distraction.

Energy supplier Npower used the week to raise staff awareness of the dangers of distracted driving and ran a series of hour-long workshops for staff covering defensive driving and avoiding distractions.

Meanwhile, Network Rail held an event at its head office to raise awareness among staff and supply chain contacts about driver distraction. The company used a simulator to demonstrate driver distraction.

Police also showed their support during Road Safety Week by targeting drivers using hand-held phones. More than half a million UK drivers (575,000) have points on their licence for using their mobile phone at the wheel or being otherwise distracted.

One in 15 (6.5%) of these drivers have six points or more for driving while distracted.


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Comments

  • Experienced Driver - 04/12/2013 11:36

    Whilst I agree with ensuring drivers exercise caution when using communication devises in cars, when they are using hands free, they are just as much distracted as looking at a flashing image that is 50 foot tall next to the hard shoulder! So if this is about distractions to drivers being minimised.... why then, does the highways agency and other governing bodies allow advertisers to encourage drivers to take their eyes off the road (mostly on motorways and on busy city roads) to look at advertising bill boards. There are a few on the M5 and M6 around Birmingham. they are so difficult to read because the font is small, there is too much text, and these adverts are a dangerous distraction.... this all seems like a contradiction. one rule for one, one rule for another?? Advertising boards should be banned from motorways and busy roads, people are driving at high speeds on these carriageways... why on earth are advertisers allowed to distract them?? Its preposterous! The only signs drivers need to see are those that give traffic updates, speed restrictions, and the junction / directions details!

  • sussexinstallations - 13/03/2014 13:58

    Handsfree car kits are a very important part of everyday life now, over the last few years we have seen so many improvements in voice rocognition software that you don't even have to take you hands from the steering wheel. Either way it has to be better to take a call by handsfree than to do sneaky text messages on the phone handset to avoid being seen to be talking on the phone?

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