Fleet News

Nissan opens ‘live’ showroom for the all-new electric Ariya

Nissan fleet director Csaba Vincze

Fleets decision-makers and company car drivers can have a virtual tour of three of the latest Nissan models – including the forthcoming Ariya – from the comfort of their own homes.

Open from 11am to 11pm, seven days a week, Nissan’s ‘Live Showroom’ in Watford gives potential customers a real-time walkaround of the Ariya as well as Qashqai and Leaf, via a one-way hand-held camera, with the ‘presenter’ on hand to answer any questions. Appointments are booked via Nissan’s website or, if a presenter is available, done immediately.

Fleet director Csaba Vincze told Fleet News it was originally launched for the Qashqai during lockdown when dealerships were closed.

“During the Covid pandemic we had to work out how best to show off the car to retail and fleet customers and leasing companies. Our team can answer any questions and show specific parts of the vehicle. It’s an interesting way of introducing a new model.”

The 100% electric Ariya coupé crossover is capable of up to 310 miles on a single charge and is now available to pre-order, with the first deliveries beginning summer.

The model present in the virtual showroom is a pre-production unit and the only example of the car in Europe.

Ariya’s UK line-up features four versions: Advance (63kWh), Evolve (87kWh), e-4ORCE Evolve (87kWh) and e-4ORCE Performance (87kWh). All four versions of Ariya will be available at launch.

‘On the road’ prices start from £41,845 for Advance 63kWh versions, rising to £58,440 for the e-4ORCE Performance 87kWh model.


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