vGroup International has promoted James Nash to the newly-created position of managing director, as the company targets expansion.

The role sees James Nash, racing driver and operations director at vGroup, lead the company on a day-to-day business.

International chairman Martyn Nash, who founded the company which celebrates its 25th anniversary in 2017, will continue to take a “hands on approach” with key customers and suppliers, while increasing his focus on the management of the long-term direction of the company, which includes both organic growth and acquisitions.

Martyn Nash said: “James Nash‘s strong product knowledge and operational and IT background will have a positive effect in enhancing the company in its product innovation and offering and in the provision of IT solutions and platform enhancement.”

Milton Keynes-based vGroup International operates in the UK, China and the United States of America and has plans to open in Australia, the Middle East and South Africa.

The company’s product portfolio currently includes: Vehicle number plates, mats, boot protectors, seat, wheel and vehicle covers, safety kits, first aid kits, travel kits, weather-related kits, valeting solutions and towbars. Additionally, for commercial vehicles, accessories include vehicle security, lining protection, lighting, bulkheads, internal and external racking and livery.