Volkswagen Financial Services (VWFS) has launched a new leasing package for VW Group electric vehicles (EVs) that lowers the cost to consumers and engages retailers.
The company claims that the move is making medium to high-end priced electric cars available to the masses.
Lease&Care has been introduced with a full-life cycle of a car in mind, benefitting the first owner, used buyer, and also the retailer.
It will look to protect the car by offering customers a minimum of a two-year lease from new, and then reselling as an approved vehicle, all while being maintained and serviced by the brand’s aftersales team.
For retailers, this package will allow them to give customers care for the long-term within their network. The package allows for retailers to keep in touch with customers when they come in for servicing, which will help establish lasting relationships.
Dan James, marketing director at VWFS said: “The creation of the Lease&Care package looks to encourage motorists to make the switch to electric vehicles as simple as possible without the headache of costs. We understand there may be a worry around converting to EV due to the mystic around depreciation and running costs, but our new package allows customers to try an EV such as the Volkswagen ID3 at a more affordable price, for a length of time that suits them.”
The package offers three different levels, basic servicing (Small), all routine maintenance (Medium), and fully comprehensive maintenance replacements including tyres (Large).