Fleet News

Alphabet expands plug-in portfolio by 46,000 vehicles

Markus Deusing, Alphabet

Alphabet says that awareness and demand for sustainable, alternative fleets continued to increase in 2021, with its plug-in portfolio expanding to 46,000 vehicles.

Alphabet’s total portfolio stabilised at around 700,000 vehicles, despite the ongoing semiconductor crisis, and order volume went up to nearly 250,000 vehicles in total, representing an increase of more than 18% compared to the previous year.

This year, Alphabet turns 25 years old. Established in 1997 in the UK as a fleet management subsidiary of the BMW Group, its portfolio has developed rapidly over the years: from 100,000 vehicles on the road for its customers in 2005 and marking its position as one of the top five largest fleet providers worldwide in 2015, to today, with representation in 31 markets across Europe and Australia.

“Sustainability is our guiding principle for the future,” said Markus Deusing (pictured), CEO Alphabet International.

“The business grew by around 77% in total compared to the previous year, reaching a peak in the field of EVs.

"This year, Alphabet aims to further increase the electrified vehicle share of new business up to 30% and we will continue our mission of driving awareness and demand for sustainable, greener fleet options since this is of particular importance for achieving climate targets.”

In the UK, Alphabet was ranked as the sixth largest vehicle leasing company, with a risk fleet of 132,000 cars and vans, according to last year’s FN50.

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