Fleet News

Sogo partners with Middlesex Cricket Club

Middlesex Cricket Club - Sogo Mobility

Middlesex County Cricket Club has entered a new partnership with Sogo Mobility to provide its players with cars via flexible leasing.

The deal means that overseas players can access a vehicle even if they are only in the UK for a few weeks.

Sogo has also renewed its partnership with the Sunrisers, London and the East’s elite women’s team as shirt sponsors.

The fleet partnership will see Middlesex players access a wide range of electric vehicles, as well as petrol and diesel models. All miles driven are carbon offset through the BP Target Neutral Programme.

Laura Angus, Middlesex’s commercial director, said: “SOGO is an ideal fleet partner for our club. It means that international players can drive a new vehicle even if they are only with us for part of the season. The ease of ordering a new vehicle sets SOGO apart.”

Karl Howkins, managing director of SOGO, added: “We built our business around offering businesses of all sizes the flexibility they need to operate efficiently. Our partnership with Middlesex Cricket will mean they can give their players access to a wide range of new vehicles, and be assured that they get the service they deserve.”

Sogo uses technology to provide a digital-led service that allows customers to order a vehicle in a matter of minutes. It operates nationally with a network of logistics hubs. Its customers can benefit from a subscription model that includes comprehensive insurance, maintenance, breakdown cover and flexibility.

Click here for fleet funding best practice and procurement insight

Leave a comment for your chance to win £20 of John Lewis vouchers.

Every issue of Fleet News the editor picks his favourite comment from the past two weeks – get involved for your chance to appear in print and win!

Login to comment


No comments have been made yet.

Related content

Compare costs of your company cars

Looking to acquire new vehicles? Check how much they'll cost to run with our Car Running Cost calculator.

What is your BIK car tax liability?

The Fleet News car tax calculator lets you work out tax costs for both employer and employee