Lexus has launched a new subscription service that provides cars from £619 per month.
Subscription and membership-based models are seen as a major revenue opportunity by three-quarters of automotive industry leaders.
Volkswagen is piloting a new subscription service in the UK with Drover, called On-demand.
Peugeot, Citroen and DS vehicles will be available through a new subscription service provided by Drover.
Jaguar Land Rover (JLR) has become the latest manufacturer to announce a car subscription service.
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