Sebastiano Fedrigo has been appointed UK country manager of the Fiat and Abarth brands.
Fedrigo leaves Fiat Professional after four years heading up Fiat Chrsyler Automobiles van division.
Reporting into deputy managing director Karl Howkins, Fedrigo will take on market responsibility for both brands.
During his 15 years with the company, Fedrigo has worked in a number of roles both within FCA UK and at a European level. He has held positions across passenger and commercial vehicles, encompassing marketing, business development and regional and national sales.
“I’m really looking forward to joining the passenger car side of the business again, particularly at such an exciting time in both the brands’ product lifecycles. Working with the sales and marketing teams, I am confident I can continue to build upon the positive momentum already achieved this year,” said Fedrigo.
Karl Howkins added: “I welcome Sebastiano’s move into this crucial position within the management team at FCA. His huge experience across the company, and the respect he has earned in his previous role as Director of Fiat Professional, will ensure he is a great success as country manager for Fiat and Abarth.”