Continental Tyres appointed Neil Davies as its new commercial fleet sales manager, strengthening its ongoing Bandvulc integration.

Davies (pictured) will take responsibility for the sales team at Bandvulc, supporting the ongoing integration of the Bandvulc brand with Continental Tyres. 

The role will include implementing fleet business strategies for both the Conti360° Network and Bandvulc, working closely to support fleet customers, manage key accounts and provide data to ensure fleets can maximise tyre performance.

He brings over 30 years’ experience in the tyre trade industry, including more than 13 years at Continental. Throughout his career, Neil held a variety of positions within the tyre industry rapidly developing from a tyre fitter to senior sale roles, before joining Continental in 2005 as a dealer support manager.

Davies progressed to truck sales manager and became national fleet key account manager for UK and Ireland in 2011, responsible for targeting, winning and managing large national fleet accounts, while growing fleet business with financial models and whole life cost arguments.

Continental Tyre Group’s commercial director Mat Wilkinson said: “For over a decade, Neil has been such a key component of the fleet sales division in the Continental Tyre Group in a number of senior roles.

"As Continental and Bandvulc grow closer than ever before, we are confident Neil’s leadership will help to align strategies and objectives that will ultimately meet and exceed customer requirements.”