Fleet News

Peugeot prepares for growth with replacement 205

PEUGEOT could face some marketing difficulties when it adds another supermini to its UK product range next year. But the benefits of potential extra sales will far outweigh any showroom problems which might follow the introduction of a second small car, believes managing director Dick Parham.

'We want growth and we are planning for it. Our new model will contribute to an improved performance by providing additional profitable business,' he said. Codenamed T1, the UK-built successor to the 205 will be the star of Peugeot's stand at the International Motor Show, Birmingham, before being introduced in the showrooms alongside the 106 range next November.

'This car will give us considerable opportunities because it should build on the heritage of a very successful predecessor. It could also provide us with challenges in that we will have two supermini models in our line-up. However, Ford seems to manage quite well with the Ka and Fiesta and Volkswagen also seems to be moving in that direction,' said Parham.

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