And, amid September's V-plate launch, an opinion poll from the Consumers' Association claimed that 96% of motorists did not think new cars should cost significantly more in the UK than other European countries and 90% believed manufacturers had too much control over prices.
The Consumers' Association is continuing to put pressure on the Government and the Competition Commission's new car pricing investigation for a realignment. Glass's Guide, however, has warned the Government against intervening in the discussions amid concerns that overnight cuts would have a significant effect on residuals.
Nick Salkeld, Lease Plan's commercial director, said: ''If the Government supports the Consumers' Association and demands a reduction in new car prices, we are optimistic the change will come about gradually.' And Bob Rider, managing director, sales, for debis Car Fleet Management, added: 'If re-pricing is managed properly over the next two years, the impact won't be as bad as everyone fears.'