Fleet News

New recruitment strategy for Fleet Alliance

Fleet Alliance is implementing a new three-pronged approach to recruitment as it seeks to expand its growing business still further.

The company has just recruited three new graduate trainees to enhance its sales operation, following an extensive search and refinement process by a recruitment consultant specialising in identifying potential sales talent.

Stuart Naismith, Stephanie Morris, and Gareth Fulton (pictured) join the business as trainee business development executives straight from university, both Naismith and Fulton from the University of West of Scotland and Morris from Glasgow Caledonian University.

At the same time, Fleet Alliance will continue to recruit experience from within the contract hire and leasing industry. The most recent such recruit was Steve Lane, who joined the business as new business development manager with more than 20 years’ experience in the automotive, fleet and corporate finance sectors, including spells at Lex Vehicle Leasing, Bank of Scotland Vehicle Finance and Daimler Fleet Management.

The company is also looking outside the fleet industry for experienced sales personnel who have strong business sales backgrounds but not necessarily fleet experience.

The latest such recruit is Lauren Bowman who joined as business development executive having previously having had extensive telesales experience with Yell.com, Thomson Directories and within a new car dealership.

Fleet Alliance managing director, Martin Brown, said the new recruitment strategy was in line with the company’s continued expansion plans and a desire to develop new talent in the fleet market.

“We have decided on a different approach to recruitment because we feel there is a limited pool of available talent in the fleet market.

“We have gone down a graduate trainee route because we want to train and develop these young people in the Fleet Alliance way of doing things before they become exposed to the diverse practices of other companies in the fleet market.

“At the same time, we will still continue to recruit experienced people from within the fleet industry, plus those who have strong, relevant B2B sales experience but without specific fleet market knowledge.

“Taking on more sales staff in this way is all part of our expansion and development plans, as we continue to take the business to another level,” he added.

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