Advertisement feature from Shell


By Morag Cuddeford-Jones

The latest from Fluid Thinking from Shell 

Back in 2004, delivery company UPS found out something incredible – that turning left (this is in the right-hand driving USA) against on-coming traffic cost money, wasted time and led to more accidents. So the company introduced the ‘no-left turns policy’, a small – and perhaps even unlikely – tweak that has led to the company saving millions in fuel.

The results showed data driven changes don’t have to be huge to make a big difference - and UPS isn’t the only company that can benefit from them.

Any fleet, big or small, can make surprisingly big improvements in efficiency just by making data-based tweaks to everyday routines.  Find out how you could save time and money by implementing your business’ own ‘right turn' here.