Fleet News

Fleet News Awards 2017: Best Premium Car - Audi A4

Head of Audi UK Fleet James Douglas (left) collects Audi’s second award from Elliot Scott, fleet director of Thrifty Car & Van RentalThe Audi A4 wins its category for the second consecutive year, despite no longer having the benefit of being the newest car in its sector.

It fought off the challenge of the BMW 3 Series, Mercedes-Benz C-Class and Jaguar XE, as well as the exceptional new Alfa Romeo Giulia seeking to renew the Italian marque’s appeal to user-choosers.

The A4 is still top of the class, however, creating a compelling case through its breadth of range with a choice of body styles and a choice of fuel-efficient petrol and diesel engines, as well as high-performance versions.

Fuel-saving technology has reduced consumption in automatic variants, which are now capable of equalling or bettering that achieved by manual versions.

Standard specification is impressive with 17-inch alloys on both SE and Sport models, while these also gain xenon headlamps and LED signature daytime running lights. S Line models come with full LED headlamps as standard.

Picture caption: Head of Audi UK Fleet James Douglas (left) collects Audi’s second award from Elliot Scott, fleet director of Thrifty Car & Van Rental


  • Alfa Romeo Giulia
  • Audi A4
  • BMW 3 Series
  • Jaguar XE
  • Mercedes-Benz C-Class

Highly commended

  • Alfa Romeo Giulia

Judges’ comments

The Audi A4 is well equipped with a broad range of engines. Running costs are very competitive, while the quality of the build and the interior are class leading. Overall, the A4 has the most driver appeal of any car in this category.

Awards winner video


Pictures from the 2017 Fleet News Awards Gallery

Click a thumbnail to view all the images in the gallery.

Leave a comment for your chance to win £20 of John Lewis vouchers.

Every issue of Fleet News the editor picks his favourite comment from the past two weeks – get involved for your chance to appear in print and win!

Login to comment


No comments have been made yet.

Compare costs of your company cars

Looking to acquire new vehicles? Check how much they'll cost to run with our Car Running Cost calculator.

What is your BIK car tax liability?

The Fleet News car tax calculator lets you work out tax costs for both employer and employee