Driving for Better Business (DfBB) is marking International Women’s Day (March 8) by launching a year of videos, podcasts and features, and teaming up with Women in Transport, a not-for-profit promotional, professional-development and support group.

Driving for Better Business is a National Highways programme led by Anne-Marie Penny, senior road safety policy adviser. She said: “This is a great opportunity to raise awareness of the thousands of women who work in this sector, from CEOs of large multinational corporates, national and local government officials, directors of influential safety charities, freelancers, apprentices and everything between.

“Transport – like all areas of life – benefits from a diverse range of influences to best serve everyone.”

Women in Transport provides a varied and lively events programme with access to thought leaders, senior stakeholders and professional trainers.

As the Secretariat to the All-Party Parliamentary Group for women in transport, it is committed to working with the Government to increase the representation of women in the transport sector.  

Sonya Byers, CEO of Women in Transport, said: “We are delighted to be teaming up with the National Highways Driving for Better Business programme to celebrate women’s achievements in the transport and fleet industry over the coming year.

“With this year's International Women's Day theme of #BreaktheBias, we have a wonderful opportunity to raise the visibility of talent we have at every level of transport from women just starting their career to senior leaders - and to showcase the diversity of opportunity in the transport sector."