Toyota and Panasonic will begin studying the feasibility of a joint business to assess the suitability of prismatic batteries as a mass market solution.

Prismatic cells are lighter than the conventional cylindrical cells that most electric cars use. They are most commonly used in handheld devices like phones and tablets.

In automotive use the prismatic cells allow for greater flexibility in the design and shape of the battery unit.

The two companies say they are aiming to find solutions to global warming, air pollution, the depletion of natural resources and energy security.

Toyota has a record of taking on difficult challenges in its effort to help create a sustainable mobility society. Leveraging the know-how and experience accumulated through its electrification technologies, Toyota is working on the development of a full range of environmentally friendly vehicles including hybrids, plug-in hybrids, fuel cell, and pure electric.

Panasonic is already involved in the production of automotive lithium-ion batteries and company is making efforts to further enhance the safety and capacity of its automotive prismatic batteries, making use of its accumulated technological knowledge in the battery business.

Further advancements in battery performance, price and safety, as well as a stable supply capacity, is expected to further encourage the uptake of electrified vehicles.