Stephen Norman has been appointed managing director of Vauxhall Motors and Opel Ireland, succeeding Rory Harvey who has elected to leave the business at the end of February.
Norman will start the role on February 1 and will report to Peter Christian Kuespert, sales, marketing and aftersales managing director of Opel/Vauxhall.
Norman joined Groupe PSA in May 2014 as chief marketing officer and was appointed senior vice-president, chief sales and marketing officer in 2016.
In this new capacity, he will be responsible for leading Vauxhall Motors and Opel Ireland business and development, in line with the new strategic plan PACE!
Norman will also serve as Marketing reference for Opel/Vauxhall.
Vauxhall and Opel sold 202,000 cars and 29,000 vans in England and Ireland in 2017. Since November 2017, Vauxhall Motors and Opel Ireland are implementing Opel’s new strategic plan, PACE! aiming at becoming profitable, electric and global.