Alphabet GB has appointed Sacha Imamkhan as head of remarketing from Alphabet International’s Munich team.
Formerly project manager for new markets, Imamkhan (pictured) played a “key role” in the integration between Alphabet and ING Lease following the global merger between the two companies.
Prior to joining Alphabet in 2012, Imamkhan fulfilled a number of roles with ING Lease and Shell Global Solutions in the Netherlands.
Imamkhan said: “One of my initial priorities will be to work with our remarketing partners to further enhance the quality of the vehicles we bring to market.
"As a premium player with a reputation for great service, our focus has to be on achieving the highest standards of grading with every vehicle we remarket.
“At the same time, I will take the lead on a series of digitalisation initiatives in the operations area, part of a process of digital transformation that is taking place across the Alphabet business.
"These initiatives will deliver increased capabilities for the organisation and greater employee empowerment across our operational functions; essentially making a more effective use of the talents and skills of our people.
“From a customer perspective, these initiatives should provide them with better value, faster, more efficient service and reduced complexities in our processes.”
In her new role with Alphabet, Imamkhan is responsible for the remarketing of all Alphabet (G.B.) Limited’s vehicles, manages a team of 15 people based in Farnborough and around the UK and reports to chief operating officer, Nigel Fletcher.
Fletcher said: “Sacha brings to the role a strategic perspective from her role in our headquarters, as well as an operational understanding from hands-on involvement in the establishment of new Alphabet markets around the world.
"Sacha understands the vital role that remarketing operations play in the commercial performance and development of a leasing and mobility business.”