Lexus has launched a new subscription service that provides cars from £619 per month.

The new initiative, named Lexus One, provides a vehicle for a single monthly payment with rolling monthly contract.

Ewan Shepherd, director of Lexus UK, said: “Lexus One opens up exciting new opportunities for people to experience our vehicles. It’s designed to be completely user-friendly, letting you choose the vehicle you want, when you want it. The subscription covers all the principal financial aspects of running a car and the customer can decide when they want a change of model, or to end their participation.

“We are proud of our reputation for delivering amazing experiences and the highest standards of customer service and we see Lexus One as another example of how we can introduce more people to the great range of vehicles we offer.”

Operated by Drover, Lexus One enables users to choose to keep the car they have, choose a different model, or, if they wish, end their agreement at the end of each month.

The monthly charge covers the cost of vehicle delivery and collection (to home or place of work to suit the customer), comprehensive insurance cover, routine servicing and maintenance when required and a weekly wash at a Lexus Centre.

Fees start at £619 per month for the Lexus CT 200h. The RX, IS, and NX are also available through the service.

For the driver the only ongoing additional cost is for fuel and Lexus provides a 5p per litre discount when using a BP fuel card.

There is an allowance of 1,000 miles driving each month, but this can be carried over for successive months for the same vehicle if the limit is not reached. All the vehicles featured in the scheme are between one and two years old.

Subscription services are already offered by VW, PSA Group, Jaguar Land Rover and Volvo.